By Jeff Orvis
During my lengthy non-voluntary pause
in employment, I've had way too much time to watch TV. I've always
been a fan of many televised sports and with the explosion of choices
on the satellite system, my addiction has seemed to grow.
Many of my friends concern themselves
with individual performances on the baseball diamond, gridiron and
basketball court. These are the folks who seem to have even more time
than I do and a better mathematical mind and are wrapped up in
fantasy leagues. I don't go that route. Instead, I try to pay
attention to how a particular game or event is covered. In this era
where newspapers seem to be falling like so many stalks of corn
before a combine in the fall, there are times I'll admit I regret I
didn't pursue a career in electronic journalism instead of the
printed word.
Those frustrations are intensified
when I watch some of the stuff on the big screen these days. Some,
not all, but some of the directors calling the shots on these
telecasts seem to believe that if they show endless close-up shots of
coaches and players, the directors will win Emmy Awards. Sometimes,
these close-ups come at the expense of action on the field or court.
One of the favorite tricks of these
directors is to focus on coach close-ups when a player is down and
injured on the football field. I suspect somewhere there was a memo
from the NFL or NCAA suggesting that the public doesn't need to be
reminded that football can be a violent game. It's as if when a
player goes down, if the director switches to a lengthy close-up shot
of a coach or player or worse, goes to a three-minute commercial, the
fans will forget all about the poor guy who was hurt.
They seem to forget that with the rise
in popularity of fantasy sports leagues, many fans probably want to
know if their star is hurt and when he might return.
Another one of my pet peeves concerns
basketball play-by-play announcers. Apparently, somebody many years
ago reminded these folks that since the event is televised, it's
quite alright to sometimes go two or three minutes of banter,
virtually ignoring what's happening on the court. Sometimes, they
start talking about other teams not even on the court! ESPN's Dick
Vitale is especially guilty of this. There's no disputing that he
might be the greatest fan of college football in front of any TV
microphone in the universe. But I just wish he would pay more
attention to the action in front of him instead of gushing over a
particular coach or player in another gym.
Another one of my gripes is the number
and placement of commercials on some broadcasts. I realize major
events come at a steep cost to the networks. There's ever-exploding
rights fees paid to the sponsoring organizations and then there's the
big cost of production of an event. Recently, the Daytona 500 NASCAR
race was telecast. After we waited well over two hours from the start
of the broadcast to the start of the race, we were subjected to what
seemed like four minutes of race action and then three minutes of
commercials.
I posted a comment on Facebook about
what I called the “obscene” number of interruptions. I got
replies from two longtime friends. One, who jumped from the newspaper
world to a job in television took exception to the comment, pointing
out that ad revenue can help a station or network employ reporters,
editors, etc. But another friend agreed with me, calling the
broadcast “unwatchable.”
After working in the media for more
than 35 years, I realize that if it weren't for advertising, I would
have been looking for work long before now. But the way the folks at
the network decided to place the ads was comparable to how a printed
news story might look if every third or fourth sentence was
interrupted with an ad.
I am grateful for the opportunity to
be able to switch on the TV on a snowy winter afternoon and be
transported to a sunny golf course in Arizona or a major stock car
race in sunny Florida. I only wish the folks in charge of camera
angles and choices and ad placement and duration would remember Joe
Fan sitting in his recliner in Iowa.
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